Becky G Celebrates New Album and Sisterhood at Latin Music Week

Becky G dives into her latest album, sisterhood in music, and upcoming projects at Billboard's Latin Music Week.

Becky G took center stage at Billboard's Latin Music Week, sharing her journey and celebrating the release of her album, Baraja Bendita. The Mexican-American sensation reflected on her growth as an artist and the importance of community in a vibrant Q&A session.

A Milestone Year

For Becky, 2023 has been nothing short of transformative. "It was a life-changing year in a lot of ways," she stated, emphasizing how Baraja Bendita—her fifth studio album—marks a significant milestone in her career. The project dives deep into her personal experiences, blending Spanglish lyrics with a genre-defying sound that showcases the essence of who she is as an artist. "I got signed in a time where that wasn’t necessarily as celebrated as it is today," she said, shedding light on the evolution of the music landscape.

The Concept Behind the Album

The album's title translates to “the blessed deck of cards,” a metaphor signifying the control we have over how we handle life's challenges. Becky explained, "It’s the fact that I’m a Spanglish speaker and a genreless artist." Embracing her roots, she set out to create music reflecting her truth—unapologetically fun and liberating.

Sisterhood and Visibility

Amidst her musical achievements, Becky highlighted the incredible sisterhood she has cultivated within the industry, stating, "Siempre he dicho que juntas somos más. We’re so much more when we come together." Reflecting on her early days in the industry, she recalled misconceptions that women couldn't sell tickets. Now, she sees a shift: "There was one seat at the table, and I think now the season we’re in is we’re building our own table. And at our table, everyone eats."

Embracing Vulnerability

Navigating a male-dominated industry hasn’t been easy, but Becky emphasizes the importance of vulnerability and support among women. "You have to be willing to reach out and sometimes ask for help or ask questions," she advised, demonstrating the strength in communal support.

More Than Music

Outside of her music career, Becky recently wrapped filming a boxing movie that resonated deeply with her, touching on themes of community and mental health. "Acting was my first creative love," she revealed, showcasing her passion for storytelling beyond music.

Future Endeavors

As she enjoys the success of Baraja Bendita, Becky G is already eyeing her next project and remains committed to bringing Latino joy to the forefront through her art. "Art and advocacy can coexist. I think that’s actually where a lot of change happens," she expressed, underscoring her dedication to using her platform for impactful storytelling. For those craving more inspiration, check out Olivia Rodrigo's initiative, Daisy Chain Fields, as artists like Becky G pave the way for future generations.

While she reflects on her journey and the progress made, Becky G stands as a beacon of strength, positivity, and creativity in a music landscape that's more inclusive than ever before. Her story is one of resilience—an infectious rhythm that inspires us to play our cards right.