Meryl Streep Auctions Devil Wears Prada 2 Costumes for Press Freedom

Meryl Streep has always understood that costume is character — a lesson Miranda Priestly embodied with every imperious glance and immaculate lapel. Now, with The Devil Wears Prada 2 fresh in cultural memory, Streep is leveraging that sartorial legacy for something far more consequential than fashion week.

A Sale With Serious Stakes

According to TheWrap, Streep announced plans for an online auction of clothing worn by both her character Miranda Priestly and Anne Hathaway's Andy Sachs in the recently released sequel. The sale runs September 1 through 15 on Christie's website, with a curated selection of pieces on public display at Christie's New York from September 8 to 13. Among the highlights available to bidders: the instantly iconic cerulean sweater worn by Hathaway's Andy — a garment that, within the world of the film, sparked one of cinema's most quotable monologues about the invisible hand of high fashion — and Miranda's Dries Van Noten tassel jacket, a piece that speaks to the sequel's continued commitment to costuming as storytelling.

Proceeds will be divided between the Committee to Protect Journalists (CPJ) and the Council of Fashion Designers of America (CFDA), a pairing that feels thematically deliberate given the sequel's narrative, which places the fictional Runway magazine squarely in the crosshairs of print journalism's decline.

"Please join us as we celebrate truth and beauty, beauty and truth," Streep said in a statement. "Get your gorgeous on in time for fall and bid up big!"

A Sequel That Earned Its Moment

The auction arrives on the back of a genuinely impressive theatrical run for The Devil Wears Prada 2, which debuted nearly two decades after the 2006 original charmed critics and audiences alike. The sequel reassembled the full ensemble — Streep, Hathaway, Emily Blunt, and Stanley Tucci — and met the considerable weight of expectation with a $77 million domestic opening and $233 million globally, figures that affirmed the franchise's enduring appeal across generations of viewers.

That momentum has carried seamlessly into the streaming window. The film landed on both Hulu and Disney+ and accumulated 15.2 million global viewers within its first five days across both platforms — a benchmark that positions it as the biggest live-action movie premiere on Disney+ and Hulu since Deadpool & Wolverine attracted 19.4 million global views in its first six days of streaming availability in November 2024. For context on how the landscape of major streaming premieres is shaping up, it's worth noting that Hugh Jackman's The Sheep Detectives has also become a Prime Video hit, suggesting audiences remain hungry for star-driven vehicles.

Fashion, Journalism, and the Weight of the Cause

The choice to channel auction proceeds toward the Committee to Protect Journalists is not incidental. The CPJ advocates for press freedom worldwide and provides support to journalists operating under threat — a mission that carries particular resonance at a moment when independent reporting faces sustained institutional and political pressure. Pairing that cause with the CFDA, the body that represents American fashion's creative community, reflects the dual DNA of The Devil Wears Prada itself: a story that has always lived at the intersection of aspiration and accountability.

Streep, a three-time Academy Award winner whose career has consistently fused prestige craft with cultural engagement, brings her characteristic intentionality to the initiative. The auction is less a celebrity clearance sale than a considered act of advocacy dressed, quite literally, in extraordinary clothes. The sequel's cultural footprint — and the goodwill it has generated — makes this precisely the right moment to direct that attention toward causes that outlast any opening-weekend number.

For fans of Sandra Bullock's return in Practical Magic 2 and the broader wave of legacy franchise revivals currently dominating screens, the Devil Wears Prada auction offers a reminder that a sequel's real afterlife can extend well beyond the multiplex.

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